The Impulse Factory: striking bespoke snacks since 1999

For over 25 years, we have been delighting the European market with the most innovative, guilt-free snacks: from pellet to direct extrusion snacks in all kinds of flavours, shapes and textures.  

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Organic Snack Assortiment

How it began

The Impulse Factory was founded in 1999 by Jos de Moor. It once started as a small project, but what turned out: the demand for snacks you can enjoy without feeling guilty kept growing. And so his small idea grew into our now international company. Retailers and brands all over Europe knock on our door to work together to produce snacks that are not only tasty, organic and plant-based, but also innovative. This way, they leave an unforgettable impression on consumers time and again. 
 

View our products

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Chips since 1999
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Organic rings

Innovation is in our DNA

Together with our customers, we search for the best, most innovative snack ideas every day. We do this by constantly analysing new ideas, implementing them, testing them and fine-tuning them where necessary. Our extensive, strong network of sustainable suppliers helps us a lot in this respect. They too have a strong focus on innovation and sustainability. As a result, we can now offer an extensive portfolio of snacks: from chickpea chips with organic chilli & lime flavour to lentil squares with a hint of falafel.
 

We help you, step by step

We are not just another company that produces customised snacks: we keep a close eye on international food trends and are constantly looking for new, creative and nutritious ideas that are good for the world. This is how we ensure that our range is always in tune with the constantly changing market. Will you be working with us? Then we work together step by step - from idea to production - to create just that unique snack that will make your customer's mouth water. 
 

Discover our method

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rings snacks
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Become part of our team

The Impulse Factory keeps growing and that means we are looking for enthusiastic professionals who want to become part of our team! Are you creative, innovative and fond of beautiful flavours? Become part of our forward-thinking team and help us create the snacks of tomorrow.

Job openings